So you decided that you will become an online business owner and start your blog. The good news is that you have what it takes, you just need to make the best use of your talent and resources. There are, however, bad news, as well. For example, the blogging market is extremely crowded, and it might take you long months or years to become a credible voice. Below you will find a few tips on how to overcome the challenges and break into a competitive niche online.
The best way to create a buzz about your blog is to get other popular bloggers to endorse you or recommend your content. Once you have some posts that you believe are worthy of sharing, you can connect with other blog or online business owners and ask them to check it out. If they like what they read, they might add your site to their reading list, and their visitors will click on your link based on their recommendations. It is always a good idea to link to their site first before asking for an endorsement.
To appear credible and stand out from the crowd, you will also need an offline presence. No matter if you would like to make money off your photos or your affiliate links, you must appear real. You should have an “about me” section on your site, so your readers can connect with you on a personal level. You can sign up for po box services so you can display your mailing address on your invoices, instead of your home one. Print some leaflets, advertise on the radio, and make the most out of offline networking.
Your blog needs to look different than other sites on the internet talking about the same issues. Have your unique voice, and add plenty of personal details and photos for your readers to connect with you. If your site appears too commercial, your visitors will turn around, thinking that you are in it for the money.
Answering Comments and Questions
It is also important that you connect with your audience on every level. You will have to check the comments on your blog and YouTube videos, and make sure that you are replying in a friendly and personal tone. Set up your own social media channels to give people even more opportunities to connect with you.
Freebies will still get you loyal readers, and you can get your message across better if you create a newsletter signup page and offer valuable information free. Find out what your audience’s main issues are and create a short article or guide, offering this in exchange for their contact details.
Whether you would like to make money blogging through affiliate links or paid banner ads, maybe you want to sell your writing skills, you will need to learn how to stand out from the crowd. Get a unique tone of voice, website design, and offer value every day. Connect with your audience on a personal level, and you will succeed in breaking into competitive markets.