What’s So Great About Divi?

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If you have ever looked at WordPress themes, you may have heard of divi as one of the most popular themes you can get on the platform. Divi comes as part of the elegant themes package on WordPress and you cannot buy it separately, however it is worth spending a little extra to get multiple themes in one.

Divi is the theme which stands out due to its design, usability and sleek software. If you are looking for a new theme for your business website or personal blog, divi is definitely one you will want to consider investing in, here’s why…

Great Flexibility

WordPress is a great tool for beginners in making a professional looking website for their brand or business. One of the main downsides you will see with WordPress is that your options for customising are limited with certain themes. For example you may not always be able to add a video on the homepage, featured posts section or certain categories. However Divi includes a very powerful page builder feature which allows you to create complex layouts to suit your needs. You have a huge range of templates to get you started and a whole lot of freedom when it comes to what you do. If you don’t want to use the template you can work from scratch and build your webpage from the ground up, it’s truly unique.

Technical Support

Due to elegant themes being on the higher end of the scale for WordPress themes, they provide you with some outstanding customer service and technical support for your site. If you have any questions they can help you out and give advice almost right away. They don’t deal with the customisation as such, however you can always go to a specialist such as Orange Pulley for advice on this part of the theme.

Easy to Update

Because divi is a theme which runs as part of the Elegant themes package, you can update this theme very easily using a simple plugin on the dashboard. It is much easier than with other themes and because of this many people love to use it.

Mobile Friendly

One of the greatest benefits of this particular theme is that it is incredibly mobile friendly. Due to the fact that every man and his dog has a smartphone or device these days, tailoring your website to a mobile device is crucial. It is important when you are creating a website that you check whether or not it works by testing it on Google Mobile Friendly. This will help you to make changes to the site if needed and adjust the theme. If you are using divi, you won’t need to worry about this because it is already very mobile friendly.

So if you are looking for a theme for your new company website or a blog, you may want to take a look at divi and the elegant themes package and have some fun creating your own unique, mobile friendly website!

Surprising Secrets People Don’t Tell You About Blogging

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Why not start a blog? After all, it’s a fantastic way to detail the happenings in your life straightforwardly. Any travellers reading this will understand what that means. Plus, there is the chance of making money in the process. Yes, plenty of at-home-bloggers have created a site and watched it skyrocket as sponsors and advertisers got involved. For the average person, doing something they love while getting paid is the dream. But, blogging isn’t always picnics and rainbows, and there are hurdles which you need to address.

Here are the secret ones which one on will tell you about… apart from this post, of course!

It’s A Full-Time Job

“Oh it’s no problem – I’ll just blog on the side.” That’s what you think, but the reality is that blogging is a full-time job because it requires a whole lot of time and energy. Without the resources to churn out new content and analyze site statistics, the site will steadily do nothing. However, the main reason it’s not a part-time, temporary role is its obsessive nature. As soon as the fingers touch the keyboard, it’s like an addiction takes over and you can’t get enough. Whether you are out with the kids on a Saturday or at work, your first thought will be to check your blog.

And It’s Frustrating

Because it takes over your life, there are times when it feels as if you want to throw the laptop at the wall. Take the comparison trap as an example. In blogging terms, this phrase is used to define bloggers who can’t help but measure up to the competition. If you are in front, it’s great because it makes you feel as if you are a market leader. However, the sites that aren’t on top are the ones which tend to suffer. As soon as you understand there is someone better, you can’t help but get in your own head. The trick is to keep perspective by listing achievements which are essential to the site.

WordPress Is King

Word? Yep, there are plenty of alternatives but none of them holds a candle to WordPress. It would be easy to list the reasons why, yet these cloud hosting trends does it beautifully. For example, did you know that it is the number one CMS thanks to its 58% market share? What about the fact that the closest rival only has 2.8% of active sites compared to 27% for ‘Press? Then there are the themes and plugins to consider, too. Quite simply, WordPress is the best option for bloggers.

The Game Is The Game

Sadly, the game just has very few or no rules whatsoever. Creative bloggers won’t see this as a problem because it gives a person carte blanche to be successful. However, the issue arises when you don’t know where to look for inspiration. Most other businesses would follow the competition, but that’s not possible as what made them successful might not work. All you can do is pick a niche and try and create quality content.

Please don’t let the above put you off blogging. But, do make sure the tips raise awareness of the facts.

Blog Niches With Lots Of Room To Make Money

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When it comes to blogs that talk about how to blog, Google is littered will about 4 trillion articles, 87% of which talk about the importance of starting with a niche. And they are not wrong. Not in the slightest. After all, if you want to become an authoritative voice then you need to focus your energies on a particular subject and then grow from there. However, what none of these blogs tells you is how to choose a niche, which starts with a) knowing where you are super-duper knowledgeable and b) knowing what people want to read about.

That is how to start on your journey toward a blog that pays the bills. It isn’t going to do it all on its own, but when you are trying to crack the enigma code that is making money from a blog, picking a niche and giving the people what they want is pretty crucial.

The other thing you can do to up the odds – a little – is to create a sub-niche blog that falls within a niche that is famed for producing much-revered bloggers. And those are exactly what we are about to highlight for you:

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  1. Personal Finance Picks Up A Pretty Penny

(Try and say that three times fast.) The personal finance niche is a hugely popular and hugely successful one (just look and Mr Money Mustache). However, the best thing about it is the scope it offers you. There is just so much room for exploration without having to worry about repetition. You could be a student without a dime to your name that writes about being a frugal student with tips and tricks. You could be a whizz at making money on the side, or knowing how to squeeze every last dollar out of affiliate links or know what investments are worth the risk. It could be that you are a busy mom that gave birth to octuplets, and you want to help other octuplet mothers know how to make money in the three minutes of spare time you get a week. Whatever your sub-niche, know that personal finance is a big winner.

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  1. People Love Knowing Their Rights

We’re living in an increasingly worrisome place and people’s rights are a bigger issue than ever before which, for you, means more space to carve out your own blog. Perhaps you want to help other immigrants understand what their rights are in certain countries and where they can go for legal help. Maybe you once worked closely with serious injury solicitors and wanted to help people know everything there is to know, from managing a claim and to detailing the events of an accident. Perhaps you are a Democrat (or, as stats would prove, a real Republican) that is scared of Trump’s new legislations and you want to do your part to keep people safe. Maybe you worked for an insurance company in another life and you know all their dirty little tricks, meaning you can help honest people get the justice they were promised. This is one of those niches that is growing in popularity and for good reason. So, pick your speciality and make 2018 your year.

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  1. Healthy Harry’s & Fiona The Fitness Fanatic

Much like the two niches we have already delved into, the topic of health and fitness is a big, big topic and the amount of traffic you can achieve from a blog in this arena can be astounding. The problem is monetizing it, which is only possible if you truly know what you are doing and really know how to add value to people’s lives in this area. People want tips, tricks and tidbits of advice when it comes to leading healthy lives, but anything generic won’t cut the mustard. What sub-niche you attack will depend on your expertise. Healthy eating with Crohn’s disease, lifting waits with cystic fibrosis, getting a toned ass – the sub-niches are endless. However, your best bet and earning from this route is affiliate links or marketing. The reason for this is actually quite obvious when you think about it; your audience is actively searching for answers and solutions, and a subtle link to a product can achieve a healthy amount of commission. As a little side note, we would avoid a foodie blog if money is your game. People just don’t buy things in this area, although there are exceptions to every rule. So, by all means, add it to your blog, but don’t make it the core focus.

And there we have it, three extremely different niches that offer you a) the opportunity to start teeny-tiny and then grow, and b) the chance to cash in and possibly retire early (if you get it right, that is).

Good luck.

What Makes A Blog Memorable?

If you want your blog to be successful in the long run, you also need to make sure that it is highly memorable. This is something that can be extremely difficult to get right, and it can take a good deal of time and energy to ensure that it really does happen. But as long as you have a basic grasp of what makes a blog memorable, you can then work on making sure that this is the direction you are always moving in. in this post, we are going to look at some of the major things that really do help to make a blog more memorable on the whole.

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Highly Visual

First of all, you need to make sure that your blog is highly visual if you want people to really find it sticks out in their mind in the future. People tend to remember the strong visual stuff more than anything, so it is important to make sure that your blog has plenty of this. It can be easy to forget this when you are primarily a blogger, because your main point of focus will usually be the words that you are writing. But it helps to pay attention to the visual side of the blog as well, as in so doing you will be able to make a blog website which people return to much more frequently. Consider taking an MS powerpoint class and then using those skills to create animated pages on your site for a really memorable blast of information.


The content itself is of course hugely important, and you should do everything you can to ensure that you are always providing content which is as original and interesting as possible. The better you do this, the more likely it is that people will remember your blog as something that they will be likely to return to again in the future. This originality cannot be faked, however, and you should remember that if you ever find yourself trying to do so. You can only be original by actually spending time coming up with original ideas. As long as you do that, however, you will find that your blog is much more memorable and much more successful on the whole as well.

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Simplicity always makes something more memorable, and this is as true for your blog as it is for anything else. With greater simplicity, you can expect people to really understand your blog and remember it better, to work on always stripping it down to its bare minimum again and again. The more you do this, the more effectively, the more you will find yourself with a blog which people tend to return to, and which you can enjoy curating all the more as well. Simple can be surprisingly hard to get right, but it is a goal worth going for in the long run, as it leads to much better things on the whole. Work on simplicity for a blog which people tend to remember above all others.

What it’s Like With a Public Blog

It’s a been a few months since I’ve rebranded to October Rain and publicly and actively shared my blog again. If you didn’t know, shortly after high school, I created a new blog and kept it “off the grid”, meaning, I did my best to hide it from my peers. I didn’t promote it by any means – hell, I didn’t even mention to people that I was a blogger.

I kept it so private, that the only way you could’ve found me was stalking my online friends or following me as I moved through multiple URL changes.

(But, a few did find me, lol). 

I kept that blog “off the grid” for years! It wasn’t until last year when I shared little bits of my blog on Snapchat and casually mentioning to my peers that I blogged. Since then, the idea of having a “public blog” grew stronger and stronger until I talked to a few friends and ultimately decided to have a public blog again – thus, the rebranding to October Rain. 

So, what’s it like having a public blog again? It’s embarrassing and shy.

What it's Like With a Public Blog

It’s not like I’m trash talking anyone that  I know of or posting explicit things. For me, blogging has been such a big secret hobby of mine and for the first time ever in years, I’m sharing my hobby with everyone again. It was different having a public blog back in high school because I wasn’t thinking of the consequences or cared much about it. I didn’t think people were even reading my blog because I never got any engagement on it, nor was I promoting it (I mean, did Facebook and Twitter even existed back then – wait, Facebook did but not Blogging Groups). 

I feel exposed to the world for all my peers to read my thoughts and opinions. Including those who I normally wouldn’t share my thoughts with. I’m a personal blogger and always will be so I enjoy sharing fun adventures and deep thoughts I have at 3am. I mean, I can always stop posting about my life and transition into a lifestyle blogger, but then I get shy about that.

Who am I to “professionally” blog about travelling when I haven’t seen the world yet? Or talk about finances like I’m sitting on my ass raking in bank? I classify myself as a lifestyle blogger because I do blog about these topics but from time to time, and it’s from personal experiences. But I don’t want to blog about it full time like I know all there is to know about that topic. 

I’m also very shy about my blog still. I don’t know why. I want to hide it from my peers (but not the world) because I fear that peers would judge me about my interests and what I say online. It’s like… do I want my peers to know how frugal I really am? Do they think my money saving tips is stupid and lame? The other day, my boyfriend was telling our circle of friends about my blog and what it’s called, and what I do, etc. My face wasn’t growing hot but I squirmed a bit because I’m being exposed as a blogger.

I guess, after years of hiding and secretly blogging (hell, even my ex-boyfriend didn’t even know I blogged), it’s like everyone is slowly discovering my secret naughty hobby. It’s like hiding your darkest secret for the longest time and having it exposed to the world. There’s nothing bad about blogging or being labelled a blogger – it’s almost like a norm nowadays. 

When I re-launched as October Rain, I was also a bit scared and paranoid. You may have noticed that I blog under my middle name now, Claire. The reason being, I’m paranoid and conscious of my online footprint. I am aware that employers and people do Google you and back then, even if you didn’t search my full name and searched “[first name] + Vancouver”, I’m on the Google results. I hated it. I got so paranoid that I was so convinced that employers didn’t schedule any interviews with me because they found my blog and/or Twitter. I told my friends that if I was to have a public blog, I’d definitely be using my middle name, whether or not I do land on Google searches. 

But, I’m getting used to it. I promote my blog actively and am no longer as shy as I was before to talk about my blog. Maybe I won’t openly mention it and if it comes up in a conversation, I’ll go with the flow, but it’s something I’m happy about it. It’s an online journal of my life and articles where people do find helpful. I’m so happy to have discovered blogging back in 6th grade and it’s one of the only hobbies that I’ve truly invested in time after time. 



Reaching The Broadest Audience: What All Bloggers Need To Know

All bloggers will need to drive as much traffic as possible to their websites if they want to make a living from advertising revenue. Most people choose to use Google Adsense these days, but there are lots of other platforms you might consider. Regardless of your selection, this article will highlight some of the best ways to ensure you attract the broadest audience possible to your site. Follow some of these tips, and you might manage to go full-time sooner than you think!

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Write content with mass appeal

Firstly, you need to take a moment to think about the content you upload to your WordPress blog. Ideally, you’ll want to ensure that all posts have mass appeal. So, try to avoid niche topics as much as possible and write articles that will connect with people from all walks of life. That said, there are some profitable niches in which you might consider focusing your efforts. Some of the best ones right now include:

  • Finance
  • Investments
  • Business

If you don’t have any expertise in those areas; it’s sensible to keep your posts as broad as possible. Maybe you could focus on national news or something similar?

Translate your content into different languages

If you want to connect with people all over the world; you’ll have to pay experts to translate your blog posts and internet content. Specialists from say lots of bloggers do that these days. The service is not expensive if you shop around, and you can usually get the translated version of your article online within only a couple of weeks. You can then promote your site to people living in other countries, and that will increase your potential traffic. Do not make the mistake of pasting your articles into Google translate and hoping for the best. That tool isn’t the most reliable thing in the world for lengthy passages of text.

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Lastly, you’ll need to open social media accounts with your blog so you can reach people on platforms like and Twitter. You can also use the paid advertising tools to ensure your articles get as much attention as possible. Try to post at least one status update every single day, and engage with your audience by replying to comments, etc. Also, use emotional language and ask questions that require a response. Every time someone “comments” or “likes” your status, some of their friends will see the action. So, your posts will reach further, and you should grow your audience faster than you otherwise would have done.

Now you know how to reach the broadest audience possible with your blog; nothing should stand in your way. It’s just a case of creating a plan and setting the wheels in motion. There is always more to learn, and that is why you should take a look at some other posts on this site before clicking away. If you want to learn everything there is to know about blogging; there is no better place to uncover the best information. Enjoy!